Comic Cons, Creators & Cash: Money's Changing the Convention Experience(excerpt)
by Jim McLauchlin Date: 26 February 2014 Time: 12:24 PM ET
On Friday, October 12, 2012, the New York Comic Con was in full swing. Later that night, a few blocks form the Javits Convention Center that housed the convention, Y: The Last Man and Saga writer Brian K. Vaughan was scheduled to appear at a party hosted by Multiversity Comics and Image Comics. For a $10 cover, revelers could get in, have a few cocktails, and mingle with comics creators. The door proceeds benefited the Hero Initiative.
Many artists strike a balance between doing their published work at a drawing table during the week, and hitting conventions on the weekends. But more seem to be shifting into con-only mode. “There are artists who make their living now going to conventions…because now you can,” says Pérez.
And again, as competition increases, the demand for name creators at conventions intensifies. Pérez used to look only as far as the end of a calendar year to slate his convention appearances. Now he’s booking cons three years out, as conventions relentlessly pursue talent. Enter…the appearance fee.