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Some thoughts on the Walmart 100-Page Giants

posted Jul 7, 2018, 4:17 PM by Vu Nguyen
From Vu

I've had a chance to read some of my Walmart 100-Page Giants and can let you know some of my thoughts on them. First of all, I think this is a good start on trying to get comics in traditional stores (outside of comic book stores), although it seems like it's a decade too late.

Comic store owners are complaining that now Walmart will be taking $5-$20 out of their customers, which I'm not really sure these Giants will do that. Some owners are going to Walmart and buying all the Walmart books at retail price and then re-selling them at their stores for an inflated price. It's not just the retailers, but speculators thinking they can turn a quick buck, are also buying them up and reselling them on ebay (usually three times as much).

These books are mainly reprints, except for an all-original, new 12-page strips. From my point of view, considering that I actually own/read most of these reprints, paying $5 for a 12-page story may actually be too much. I wish DC would maybe re-package the all-new stories into a collected triple size comic and charge $5-$8, maybe re-titled it as DC Comics Presents..., so collectors wouldn't have to go into Walmart! This would solve the problem for both comic retailers and collectors who just wants to read the monthly story, in my opinion.

Based on DC's reprint choices, I do not believe they will be reprinting Marv Wolfman and George Perez's New Teen Titans run any time soon. All the reprinted material seems to be within the past decade (example: The Terrifics #1 just came out in Feb 2018!) However, one of DC's house ad shows The New Teen Titans books, so perhaps it's in the pipeline down the road?  I hope so, but I'm not holding my breath.

Anyway, say what you will, but for the first time in a long time, I had to on the hunt to find comics. It's partly fun and partly annoying. You always knew you could get some titles at your comic store, or you pre-order them two months earlier via Previews, so the comics you want is guaranteed. With these Walmart comics, you never know if you can get a title you want or get anything at all. Some stores stock them late, or some stores don't carry them at all... it's like throwing darts in the dark.

Personally speaking, I don't mind Walmart at all. They are a big store and they generally have the best prices in town. I go every once in a while, but now with these comics, I may make it a habit to go twice a month to check up on the latest comics.

My wish list is that Marvel or DC would do something similar with Target or just makes comic books available everywhere.  With the announcement that Game Stop would be stocking comics too, I'm excited about the future for the industry... I just wish they had done this years earlier.